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Welcome to Content Colette: where to start

Your first steps, in the order that gets you the best results

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Written by Laura Phillips

Content Colette works best when it knows who you are, who you serve and what each piece is for.

So before you dive into the writing Studios, start with your three Foundation studios:

  1. Expansive Client Identifier: who you serve.

  2. Your Voice: how you communicate.

  3. Your Unique Method: how your work creates results.

Work through each one, review what Colette identifies, and correct and approve only the insights that are genuinely true. Your saved foundations carry across every Studio, so you don't need to explain them again for each piece.

Then pick one job, open the Studio that fits and start a conversation. Not sure of your angle? Ask Colette to brainstorm the strongest one.

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